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April 8, 2025

Many OKR programs are like a gym membership 🏋

Henrik-Jan van der Pol
Henrik-Jan van der Pol
CEO
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Many OKR programs are like a gym membership 🏋

You’re excited at the beginning. You’re going 2-3 times a week. You feel good. 

But once the initial enthusiasm fades, success depends entirely on discipline and habit.

Those who treat exercise as optional — a "nice-to-have" — quickly lose momentum. Without dedicated time and consistent routines, even minor obstacles become excuses to skip workouts.

Disciplined individuals who maintain regular workouts reap lifelong rewards: better health, strength, and resilience. They live longer, happier lives.

Similarly, companies that successfully do OKRs over a long period of time become stronger, and live longer, than those who do not.

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